The Federal Trade Commission On October 21, 2024 announced a final rule that will combat fake reviews and testimonials by prohibiting their sale or purchase and allow the agency to seek civil penalties of $51,744 per violation against knowing violators. “Fake reviews waste people’s time and money and pollute the marketplace while diverting business away […]
Category Archives: Social media marketing
What Is Influencer Marketing and the Different Types of it?
Over the last several years, influencer marketing has grown into a strong strategy in which brands reach out to their target audience and achieve real business objectives. Through collaboration with influencers, brands are able to create authentic content that resonates with consumers in a way traditional advertising so seldom can. But the success of an […]
10 Instagram Marketing Tips You should Follow
Article by Pierre Zarokian. As the world becomes a more connected place with the internet, it’s no wonder that more than 50 percent of businesses changed from marketing in-person to Instagram. However, switching to Instagram is not as easy as it sounds, so if you want to make the move too, you need to know […]
Blog SEO Tips
By Pierre Zarokian I recently wrote an article for IMC Grupo titled 10 Blog SEO Tips. This article will provide some SEO tips whether you run a company blog or if you are a personal blogger. In summary here are the top tips: 1. If you are a personal blogger, use your own domain that […]
Facebook and Instagram to provide details on how much time you spend on their site
It can be incredibly easy to get lost in the moment when you are scrolling on your phone. Thankfully, Facebook has recently announced that it will implement some brand-new features to both Facebook and Instagram that will help users keep track of the amount of time they spend on the apps. The announcement comes after […]
Social Media Contests
Article by Pierre Zarokian Running contests and giveaways on social media is one of the best ways to gain new followers and likes. Why? Because your post will go viral, specially using the services that we offer. We offer a social media contest or giveaway platform that is point based. The more activities the users […]
HOW WILL TUMBLR BE AFFECTED BY THE PROJECTED YAHOO BUYOUT?
Article by Pierre Zarokian If you haven’t heard, it’s rumored that Yahoo is going to buy out Tumblr. The growing site is a huge attraction to young people, something that Yahoo wants a piece of. However many critics of this deal fear that this is going to be the end of Tumblr. Tumblr’s success can […]
TOP SOCIAL MEDIA TOOLS
Article by Pierre Zarokian The rise of social media has paved the way for a growing number of social media tools. There are hundreds of tools out there. I have prepared this article to review some of the more popular tools as well as some of the tools that I am most familiar with and […]
GOT NEGATIVE REVIEWS ON YELP?
Getting a negative review on Yelp is not the end of the world. With a solid game plan in place, you’ll be ready for whatever curveballs the social Web throws your way — negative Yelp reviews included! Negative Review Removal Sometimes it is possible to have a negative Yelp review removed, but it takes great […]
NEGATIVE YELP REVIEWERS BEWARE, YOU COULD GET SUED
You ate at a fancy restaurant but were not satisfied with the service. So you decided to write a negative customer review on Yelp, and fib just a little to make the review seem more believable. Harmless, right? Wrong! You could get sued for parts of the review. And this is exactly what happened to […]