FTC to Fine Businesses over $50K For Fake Reviews

The Federal Trade Commission On October 21, 2024 announced a final rule that will combat fake reviews and testimonials by prohibiting their sale or purchase and allow the agency to seek civil penalties of $51,744 per violation against knowing violators. “Fake reviews waste people’s time and money and pollute the marketplace while diverting business away […]

Social Media Influencer, Photo Credit: Pexels, Anna Nekrashevich

What Is Influencer Marketing and the Different Types of it?

Over the last several years, influencer marketing has grown into a strong strategy in which brands reach out to their target audience and achieve real business objectives. Through collaboration with influencers, brands are able to create authentic content that resonates with consumers in a way traditional advertising so seldom can. But the success of an […]

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Pierre Zarokian to speak at Pubcon about Wikipedia page publishing

It has been confirmed that our CEO Pierre Zarokian will be presenting at the next Pubcon in Austin, texas on February 27, 2023. He will be speaking about Wikipedia Page Publishing, including details and qualification requirements to make wikipedia page. In addition, it will include: Do’s and Don’ts of Wikipedia page submission How to avoid […]

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Our CEO Pierre Zarokian interviewed by DeliveryRank

Recently our CEO Pierre Zarokian was interviewed by DeliveryRank. Zarokian started out with a little background on Submit Express history and how it ranked at Top 3 for “search engine optimization” in the mid 2000’s. Zarokian advised: “Search presence is very important, but it’s also very important to have a Yelp listing and at least […]

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10 Instagram Marketing Tips You should Follow

Article by Pierre Zarokian. As the world becomes a more connected place with the internet, it’s no wonder that more than 50 percent of businesses changed from marketing in-person to Instagram. However, switching to Instagram is not as easy as it sounds, so if you want to make the move too, you need to know […]

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Blog SEO Tips

By Pierre Zarokian I recently wrote an article for IMC Grupo titled 10 Blog SEO Tips.  This article will provide some SEO tips whether you run a company blog or if you are a personal blogger. In summary here are the top tips: 1. If you are a personal blogger, use your own domain that […]

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How Exact Match Domains Can Help With your Branding

By Pierre Zarokian. Recently I wrote an article that was published in the Vest Magazine titled “Using Exact Match Domain Names for Reputation Management.” In this article, I explained the benefits if using exact match domain names for branding and reputation management, as they usually get a slight ranking boost in Google. Besides you also […]

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Google makes major changes to NOFOLLOW links

By Pierre Zarokian Last week, Google caused ripples in the SEO world after announcing that “nofollow” links would no longer be completely ignored by their ranking algorithm. Instead, the algorithms will treat the nofollow attribute more like a guideline than a hard and fast rule. Since this is the first major change to the nofollow […]

Positive Reviews can be Shared on Google My Business

Article by Pierre Zarokian. A few months ago Google My Business unveiled a new feature that helps business owners share positive customer reviews. The announcement was posted here. GMB will now automatically suggest 4 or 5-star reviews which can be shared as customer testimonials through Google Posts. Businesses that have a GMB profile will receive […]

5 Reasons to Use Google Analytics

Article Provided Herb Kimble. Google Analytics is the most popular website analytics tool, mainly because it is free and a Google product. In 2005 Google bought out another analytics platform called Urchin, renamed it to Google Analytics and made it free. At that time no one expected this and it was a huge welcome news. […]