New Google Adwords Traffic Source!

DeLoach · Joined: 26 May 2008 Posts: 1

Maybe many of you got the same email that I did, but I didn't see it posted anywhere else.

Google is about to bless us all with more traffic!

Apparently this new traffic source from Google, "Automatic Matching", is in beta, but will soon go public in about 8 weeks. The good news is that it means MORE TRAFFIC!

This is the best news I've heard from Google in a long time. Here is the email that I received from Google Adwords below:

Dear AdWords Advertiser,

On May 20, 2008, a checkbox will appear on your campaigns' 'Edit Campaign Settings' pages giving you access to an optional beta feature called 'automatic matching.' The feature will be enabled by default, although it won't begin to affect your account until June 3, 2008.

Please use this time to decide if you'd like to participate in the automatic matching beta. If you wouldn't, simply uncheck the box on the 'Edit Campaign Settings' page for each of your campaigns before June 3rd. Below you'll find more information about automatic matching and how to opt out, if you choose to do so.

I. About Automatic Matching

Automatic matching shows your ads on relevant search queries not already captured by your keywords. It works by analyzing the content of the landing pages, ads, and keywords in your ad group. It then shows your ads on search queries relevant to this information.

The system will continually monitor your performance on these queries and adjust its matches accordingly. Automatic matching aims to show your ads only on queries that yield a high clickthrough rate (CTR) and a cost-per-click (CPC) comparable to or lower than your ad group's current average CPC. This way, your ads receive additional targeted traffic at a similar cost to your current traffic.

Automatic matching won't affect the traffic you're currently receiving. In addition, automatic matching will have no impact if your campaigns already capture the majority of relevant traffic.

See a list of frequently asked questions about automatic matching at http://adwords.google.com/support/b...669&hl=en_US.

II. How to Opt Out

See full instructions for opting out at http://adwords.google.com/support/b...19&hl=en_US. Remember, you'll be able to opt out as early as May 20th, but the feature won't begin to affect your account until June 3rd.

If you have a large number of campaigns in your account and don't want to opt each one out of automatic matching, please reply to this email by May 29th stating that you don't wish to participate in this beta.

We're eager to hear your feedback once this feature has run in your account for a few weeks - just reply to this email with any comments or suggestions.

Thank you for advertising with us. We look forward to providing you with the best advertising service possible.

Sincerely,

The Google AdWords Team

So there you have it. I'll keep you guys posted and let you know if I start getting more traffic. Check out my blog and sign up if you want me to email you about it. Here's my link: http://www.anthonydeloach.com

Has anyone else seen a boost in their traffic lately?

Elquicos · Joined: 09 Nov 2007 Posts: 26

I hope it doesn´t decrease the quality of the traffic!
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dsouza · Joined: 16 Jul 2008 Posts: 41

Are you 100% sure that this will help

trixie · Joined: 17 Jul 2008 Posts: 27

The one who post this topic will no longer answer our question so don't bother to ask him, he is just a fly bye night guy.
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redblush · Joined: 03 May 2007 Posts: 84

I'm not sure whether I read this article in an email, Google Adwords blog, or in forums. Looks like this it's helpful for the advertisers to earn more, but I haven't try it yet.
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vineet956 · Joined: 25 May 2006 Posts: 54

Wow that's cool .Will this tool help in analyzing the competitors ads... where my competitors is advertising ?
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biophase · Joined: 27 Jan 2009 Posts: 11

I've found that my ROI increased when targeting just a few keywords with minimum bids.
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simplefriend · Joined: 10 Apr 2008 Posts: 21

google had some tests with broad match already and many advertisers stopped using broad match at all.

If you'll use this new option, the trafic will be cheaper, but the quality will be exactly like from content network, not so targeted.

google needs more money Smile

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sonic333 · Joined: 21 Apr 2009 Posts: 7

are there any updates on this, how its working or anything like that?
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DansMuayThaiMMA · Joined: 29 Apr 2009 Posts: 115

Seems to me that this could be used again us, instead of for us.
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